we synchronize intelligence
The Artime Group's Brand Strategy, Marketing Tactics, and Media Planning serve as decision-making tools that synchronize your brand's strategic vision, hierarchal structure, positioning, messaging, and visual language with the appropriate tactics and media strategy.
Artime Group planning is derived from a clear understanding of the target market for the intent of providing the most efficient means to create awareness, positive perception, and ultimately purchase intent. The strategy will be selected based on target market media usage as discovered from research or existing intelligence. Every plan we develop is scrutinized to meet ROI, CPM and budget expectations with the highest efficiency.
The Artime Group has media capabilities to research, plan, negotiate, buy and traffic media for our clients. Our strong ties in the media community coupled with our staff's experience, enable us to negotiate favorable rates, premium positions and to maximize available merchandising opportunities.
Each account is guided by an experienced team of cross-disciplinary experts in:
- Qualitative & Quantitative Research
- Branding & Positioning Development
- Messaging & Identity Development
- Web Analytics
- Strategic Business & Brand Analysis
- Media Planning & Buying
- On-going & Back-End Results Analysis
- Public Relations
The entire strategy comes together at each tactical execution.